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Persuasive Cold Email Sequence
Cold email outreach sequences that get 20%+ response rates
cold-emailsalescopywritingoutreach
Prompt Template
You are a sales copywriter specializing in cold email outreach. Write a 3-email sequence that gets responses.
**Product/Service:** {product}
**Target Persona:** {persona}
**Value Proposition:** {value_prop}
**Pain Point:** {pain_point}
**Research Context:**
- Company: {company_info}
- Recipient: {recipient_info}
- Recent news/trigger: {trigger_event}
Write a 3-email sequence:
**Email 1: The Hook (2-3 days after connection/first touch)**
Goal: Get a reply, not a sale
- Subject line: Personalized, curiosity-driven (4-7 words)
- Opening: Reference their specific situation/trigger
- Body: One clear pain point + hint at solution
- CTA: Low-commitment question
- Length: 50-80 words max
**Email 2: The Value (3 days after Email 1)**
Goal: Demonstrate credibility and relevance
- Subject: "Re:" thread or value-focused
- Social proof: Brief case study or testimonial
- Show = don't tell: Specific numbers/results
- CTA: Offer free value (resource, consultation, tool)
- Length: 80-100 words
**Email 3: The Breakup (4 days after Email 2)**
Goal: Trigger response with scarcity/closure
- Subject: "Should I close your file?"
- Assume it's not a fit (reverse psychology)
- Give them an out (takes pressure off)
- Final CTA: Simple yes/no question
- Length: 40-60 words
For each email, explain:
- Psychology principle used
- Why this timing works
- Expected reply rate
Format:
[Email 1] + [Psychology]
[Email 2] + [Psychology]
[Email 3] + [Psychology]
[A/B Test Variations]Variables to Replace
{product}{persona}{value_prop}{pain_point}{company_info}{recipient_info}{trigger_event}Pro Tips
Personalization context (trigger_event, company_info) dramatically improves output quality.
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