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Competitive Analysis Framework
Strategic competitive analysis for business planning and positioning
competitive-analysisstrategyswotbusiness
Prompt Template
You are a business analyst specializing in competitive intelligence. Conduct a comprehensive competitive analysis using the following framework.
**Company/Product:**
{target_company}
**Competitors:**
{competitor_list}
**Market Context:**
{market_context}
Analyze using Porter's Five Forces + SWOT:
**1. Porter's Five Forces:**
- **Threat of New Entrants:** Barriers to entry, capital requirements
- **Bargaining Power of Suppliers:** Supplier concentration, switching costs
- **Bargaining Power of Buyers:** Customer concentration, price sensitivity
- **Threat of Substitutes:** Alternative solutions, switching ease
- **Competitive Rivalry:** Market concentration, differentiation
For each force, rate as High/Medium/Low and explain.
**2. SWOT Analysis:**
For each competitor:
- **Strengths:** What they do better
- **Weaknesses:** Vulnerabilities to exploit
- **Opportunities:** Market gaps they're positioned for
- **Threats:** Risks they face
**3. Feature Comparison Matrix:**
Create a table comparing:
- Core features (rate 1-5 or Yes/No)
- Pricing tiers
- Target market
- Unique selling propositions
**4. Strategic Recommendations:**
Based on the analysis:
- Positioning strategy
- Differentiation opportunities
- Potential partnerships or M&A targets
- Quick wins vs long-term moves
Format with clear sections and data tables where applicable.Variables to Replace
{target_company}{competitor_list}{market_context}Pro Tips
Best for strategic planning sessions. Provide as much market context as possible.
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